Daily Archives: January 17, 2013
We are looking for a Group Head for a Leading Broadcast Media Group. Our Client is a media entertainment conglomerate with play across radio, television, intellectual properties, television production, and out-of-home. Mail your applications along with your photograph on firstname.lastname@example.org or call on 9324460598 for details.
SALES, STRATEGY AND PLANNING
- Prepare and implement annual sales strategy for NBD& Retail segments
- Guide the sales team by developing, implementing and monitoring progress of the quarterly sales targets.
- Identify, develop and implement strategies to build the concept of integrated sales as a category with the advertisers and agencies
- Recommend improvements in processes and executions basis market feedback & trends.
AID TEAM MEMBERS IN ACHIEVING THEIR TARGETS
- Lead from the front to engage with Sr Management of the client list to present BIG portfolio
- Conceptualize and implement monetizable opportunities and motivate team to sell the idea
- Meet and build relationships with top accounts in the city(agencies and clients)
- Network with other Reliance media companies and other relevant mediums to leverage for our activation properties.
TEAM BUILDING AND OTHERS
- Spend time with team members in giving feedback on their performance and also in resolving issues / conflicts
- Monitor all reports sent by team members & Motivate the team for Performance.
CONSUMER INSIGHT & NEEDS MAPPING
- Map the key client tracker with client priorities and needs.
- Identify customized opportunities (Built by the planning team) that could be sold targeting these consumers.
- Prioritise key clients basis seasonality & spending patterns and basis past trends
- Map the organogram and the identify key decision makers in each client’s setup
MEETING & PITCH PHASE
- Ensure the consumer profile & geography of the client / brand matches that of the property
- Study the brand thoroughly through primary & secondary sources/research & Building a customized pitch for the brand so targeted.
Should look forward for Postevals and Future Business, Mapping Competitions.
- Should be a full time MBA majored in Marketing with a min of 8-12 years of relevant experience
- Experience of Sales / Marketing or Brand management would be an added advantage.
- Preferable Industries of: Media / Telecom / Insurance
- Edge would be any CONCEPT SELLING Experience.